Does your skin feel ‘squeaky’ clean after cleansing?
Many people don’t feel that their skin is clean unless it squeaks, but that feeling is actually the skin being stripped of its natural oils, and it’s protective acid mantle breaking down. This is going to lead to sensitivity issues over time, as well as dehydrated, dull skin. And for those with oily skin, it may lead to more oil and breakout.
So, how to avoid the squeak? Think balance… pH balance. If you choose a cleanser that’s balanced to your skin type, your skin will feel comfortable when you cleanse. Once you get used to this feeling you won’t worry about squeaky anymore. Promise.